Web Design

Need a new website? Or maybe your old one could use a facelift?

I'd be glad to talk with you about your project. I can help you organize your content (or even help you write it, if you need!) and design an effective and attractive layout and look.

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Websites

Pancreatic Cancer Action Network

Annual awareness month website redesign

The Work

For this year's effort, the client wanted to enable its primary audience (identified as survivors of pancreatic cancer and their family members) to share their stories in the form of a video, audio, or photo upload. The Network also wanted a more engaging presentation of possible ways to take action. In years prior, they offered an all-text list of actions, but for this year's website, I designed an interactive calendar that allows visitors to hover over any day to discover the featured action.

My Role

I was the sole information architect and designer for this website.

Work performed while employed by MSHC Partners

View project wireframes »

  • home page design for awareness month website
  • design for Take Action calendar page
  • design for Share Your Story form page

Gavin Newsom for Lt. Governor of California

Campaign website redesign & online communications

The Work

Gavin Newsom, then-mayor of San Francisco, came to my firm looking for major improvements to his website in design, content, and functionality to support his campaign for California's Lt. Governor.

He wanted to show Californians his commitment to specific issues, engage with them via Facebook and Twitter, and build an active donor network.

My Role

I collaborated on a very small team to determine the information architecture of the site and then redesign the interface. I designed the splash page and interior pages and did significant work on the homepage, too. I also designed a coordinating email template and some promotional Facebook tabs.

Work performed while employed by MSHC Partners

  • splash page design
  • design for home page
  • design for news page
  • design for an email template
  • design for facebook sign-up tab
  • design for facebook become-a-fan tab

United Nations Foundation

Information architecture and design

The Work

The United Nations Foundation sought information architecture and design services to produce new websites for their Health Unbound (HUB) and mHealth iniatives, both geared toward improving global health care delivery.

My Role

I produced numerous wireframes for the UNF's Health Unbound and mHealth Alliance initiatives, designed select pages for the HUB site, generated wireframes and designs for a mobile version of the HUB website, and created a handful of companion banner ads.

Work performed while employed by MSHC Partners

View project wireframes »

  • interior page and mobile home page design for healthunbound.org
  • designs for blog and organization pages of the mobile version
  • design for a banner advertisement, asking how HUB can help the user transform or improve health outcomes
  • design for a banner advertisement, telling the user to click to explore the HUB maternal and newborn health community

Frank Dermody for Pennsylvania

Landing page designs

The Work

The campaign needed really quick turnaround to produce two landing pages, one highlighting the admirable work of incumbent Frank Dermody, and the other drawing attention to the questionable practices of his opponent, Gerry Vaerewyck.

My Role

I received the creative brief on a Friday night and produced design mock-ups for both landing pages before the deadline on Sunday afternoon, keeping us on schedule to launch early that week. Both pages incorporate design elements from print mail pieces my firm also produced.

Work performed while employed by MSHC Partners

  • design for a landing page about incumbent Frank Dermody
  • design for a landing page about opponent Gerry Vaerewyck

Stop the Dirty Energy Proposition: No on Prop 23

Facebook profile image and tab design

The Work

A coalition called "No on 23 Californians to Stop the Dirty Energy Proposition" came to my firm for assistance leveraging its Facebook presence. The organization wanted to persuade citizens to vote "No" to a proposition which they argue would diminish companies' accountability to clean energy standards.

My Role

The coalition worried that people couldn't find the small and inconspicuous "Add to my favorites" link, so I created a prominent profile image to draw attention to it. I also designed the mock-up for a tab enabling users to demonstrate their opposition to Proposition 23 via their personal profile picture and status update.

Work performed while employed by MSHC Partners.

facebook tab design for No on Prop 23

Steny Hoyer for Congress

Banner advertisements

The Work

The campaign for incumbent Steny Hoyer came to my firm for help with a banner ad campaign to remind voters in Maryland's 5th district of his accomplishments as their respected, long-serving representative.

My Role

The client wanted these online ads to coordinate with the candidate's existing print promotionals and to concisely offer the campaign's messaging. I designed a series of ads with this same look in multiple dimensions for placement in different ad spaces, and I generated animated GIFs according to the specs of the media outlets.

Work performed while employed by MSHC Partners

banner ad listing Hoyer's priorities and reminding voters to vote on November 2

Massachusetts Teachers Association

Banner advertisement

The Work

The Massachusetts Teachers Association retained my firm to produce a couple of banner ads to drive traffic to a website with information for voters about the candidates in the state's gubernatorial election.

My Role

The campaign wanted the ads to highlight the differences between the offerings of opposing candidates, Deval Patrick and Charlie Baker. I selected photographic imagery to demonstrate the contrast while also pulling typographic and color elements from the informational website to create consistency. One of the ads is featured to the right.

Work performed while employed by MSHC Partners

banner ad contrasting the performance of candidates, Deval Patrick and Charlie Baker

Need a designer for your next project? Contact me!